Sino Couture A tailor-made logo

How many stories can a single place tell? Through graphic design, in many different ways.
This was the case of Silvio and Norman’s tailor shop. For them, we have “sewn” different logos and,
stitch after stitch, we have worked out numerous ways to express their elegance, refinement and professionalism.
The first design focuses on the sinuousness of a thread that joins – as in a single seam – the initials of the two founders Silvio and Norman.

The second design is different, it expresses the concept of tailoring through a calligraphic choice that captures the human touch and the obsessive attention that identifies each tailor-made suit created by the brand. To express this idea, the central role was played by the concept of signature, enhanced by the choice of a refined and premium font.
And finally, to the third design. It appeals to the concept of minimalism as a synonym of elegance. Here, the idea of the logo embodies and communicates an idea of a tailoring that is as essential as it is impactful. The choice of the gold colour emphasises the premium identity of SìNo Couture creations.